Export project Essay Example | Topics and Well Written Essays - 1250 words

Export project - Essay Example Some of the trade organizations that have been negotiated that are continuing to make this big world look like a village market is; WTO- World Trade Organization, while others that are more regional are; North America Free Trade Agreement (NAFTA), East Africa community, and many others. There are still negotiations to form more trade agreements and or realign the existing ones to be in line with the dynamic world trade requirements. Majorly, trade agreements are formed with the aim of reduce the trade barriers amongst the signatories like doing away of Quotas, excise duties and or subsidies. This is especially true considering the fact that different nationalities or regions separated by physical, economical and or socio-cultural boundaries represents the different business environment. This is majorly due to the culture difference among the countries yet the same is most held dear by the parties. It is, however, very obvious that with globalization, different cultures will meet, mix and yield an environment favorable or unfavorable for trade. This together with language barrier, distance, foreign policies make export trade difficult requiring a knowledge of all the above factors and, in addition, setting up a clear distribution chain that can help cheese product move around in the foreign country easily. When deciding to settle on a given international marketing strategy, some of the issues that should be seriously taken into consideration is the difference in culture as this may impact the consumer shopping nature (Subrammanian & Bala, 2001). The same sentiments were echoed by Herman and Heitman when he agreed to many researchers view that cultural differences may contribute to different customer reaction to a product in different countries (Heitman & Herman, 2006) It is for this reason that my research will focus on investigating the USA cheese export